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At study-aids.co.uk we are proud to offer a vast collection of marketing essays. Below you will find a great range of marketing essay titles for you to purchase. These marketing essays are here to help inspire you in creating your own marketing essay or assignment. Our sample marketing essays will prove helpful in formulating your own dissertation topic, objectives, literature review, methodology and analyses. Our sample marketing essays are an ideal tool for any student struggling to start their own marketing essay. Marketing is an essential part of any business and there are many elements of marketing. By browsing our collection of marketing essays, you will get ideas for your marketing essay through the following marketing subjects: Relationship Marketing, Branding, Direct Marketing, Marketing Cultures, Advertising, Consumer Behaviour, Marketing Trends, International Marketing, Online Marketing, Social Media Marketing, Strategic Marketing and Marketing Ethics. Click the relevant link to open a synopsis of our Marketing essays and assignments. Our essays and assignments are available for only £9.99 per copy, which represents outstanding value for money! Click the relevant link to open a synopsis of our Marketing essays and assignments. Our essays and assignments are available for only £9.99 per copy, which represents outstanding value for money.

Code Title / Subject / Price
MKA0075 Marketing Analysis of Asda. This paper has been prepared to understand the marketing issues of a specific leading company. Here, I have chosen Asda Stores Ltd., Which is one of the fastest growing retail companies in current world. Here, I have discussed on various marketing models including the marketing mix, SWOT to demonstrate the overall marketing position of the company. I have also developed strategic marketing objective for this company. Moreover, I have demonstrated various tools and techniques that will be supportive of developing and managing their marketing strategies, operations, and plans. I have prepared a monitoring and evaluating strategy for them. These will help to develop their marketing management. Finally, I have put some recommendation for this organization. If Asda Stores Ltd can cope up with the recommended situation and conduct business effectively, this organization can hope to expand more efficiently. SWOT, Product Mix and Marketing Strategies [2,700 words]
MKA0076 Marketing Plan for Starbucks - Citrus Zinger. Starbucks is the premier, maker, roaster, and retailer of specialty coffee across the globe, functioning in more than 62 countries. Starbucks came into being in 1985, the common stock of Starbucks on NASDAQ Global street market is (NASDAQ) under the label of ‘SUBUX’. Starbuck has, in fiscal 2013, more than 3 billion customer’s visits to their more than 19,000 stores spread in 62 countries. Thus far, Starbuck is planning add a new innovative product in its goods list, the squeezing cup. Since we all know that fresh-squeezed juice is a different drink as compare to the other preservative juices lined up in the stores. For target market, Starbucks will choose one of more segments. We will select one or all of the three strategies, such as, Single Segment Concentration, Market Aggregation, or multiple segment targeting. The problems will be considered to be solved by the help of the management team because entering new market will be facing many barriers and contingencies, so the management is required to stay focused and up to date with market variations. Implements new strategies to attract new customers and create a good reputation in the market. SWOT Analysis, Target Market, Marketing Objectives, Situation Analysis, Product Mix, Price Strategy and Promotion Strategy [7,000 words]
MKA0077 Marketing Analysis of Samsung. This paper has been prepared to understand the marketing issues of a specific leading company. Here, I have chosen Samsung Electronics Co. Ltd., which is one of the fastest growing company in current world. Here, I have discussed on various marketing models including the marketing mix, SWOT to demonstrate the overall marketing position of the company. I have also developed strategic marketing objective for this company. Moreover, I have shown the short-term and long-term profit strategies. I have also prepared a communication process with the customer. I have demonstrated various tools and techniques that will be supportive for developing and managing their strategies, operations, and plans. I have prepared a monitoring and evaluating strategy for them. These will be favourable for their marketing management. Finally, I have put some recommendation for this organization. If Samsung Electronics Co. Ltd can cope up with the recommended situation and conduct business effectively, this organization can hope to expand more efficiently [3,000 words]
MKA0078 Marketing Strategy Wall-Mart. Wal-Mart is a multinational company which has its headquarters in Arkansas and has several thousand stores in around twenty seven countries. It was founded by Sam and James Walton in 1962. The company operates supermarket chains, groceries and general merchandise stores and seeks to always help customers’ live better lives by saving on necessities. The company started trading in the New York Stock Exchange (NYSE) in 1972. It is rated as one of the biggest and most profitable companies in the world. However, the company’s profits are fast reducing due to increased competition and ways to revert this must be developed. This marketing strategy will analyze the company’s position and propose ways of increasing its revenues by 35% in the next three years. Wal-Mart has over the years positioned itself as having the cheapest prices in the retail industry. For that reason, it has been able to create a client base that its competitors can only dream of. The brand has almost monopolized the retail market by opening numerous stores that offer low prices that are so low that rivals cannot compete [4,000 words]
MKA0079 Marketing Plan and Promotion of Unilever Product (Dove) in the UK. This paper provides discussion regarding the marketing plan of a new product that is proposed to be launched as a new product line of Dove. It discusses about the theoretical basis and principles of marketing planning on which the whole launch of the product would be based. The promotional policies and the ways in which the product can be promoted are discussed. Also, the industry, market and competitors analysis is prepared to understand the external environment of the company. Marketing strategy is devised on the basis of segmentation, positioning and targeting. Also the strategy in devised according to marketing mix variables. The sales are forecasted by evaluating Doves 2015 sales. The paper recommends launching Dove’s Men Products to grasp the huge market share from the male market. The contingency plan is also drawn in case of failure of the product to make profits [5,000 words]
MKA0080 Marketing Plan for McDonalds. With an intention to attain the sustainable cutthroat benefit in this increasing competition it is important for the companies to make use of strategies and marketing plan that will help them to compete with their competitors. The main objective is also related to the development of marketing plan for McDonald’s restaurant in Oman where they will launch their two new eatable items. A comprehensive analysis about the environment of the Oman market will be carried out and the factors effecting the functioning of the organization will also be discussed in this report [4,000 words]
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