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A Study of Online
Price Dispersion in the Digital Camera
Market: Evidence from a US and UK Price Comparison Site (2007)
16,000
words – 60 pages
Excellent
use of literature
In
depth analysis
Outstanding
piece of work
Essential
reading for any finance / accounting student
The
failure of the ‘law of one price” has not
only been widely observed in traditional high street markets but recent
evidence also highlights its total breakdown in online markets as
well. In the early days of the Internet era, many
had expectations
about the possibilities of e-commerce; increased market transparency,
lower
barriers to entry, lower transaction costs and increased market
efficiency. Some even held the extreme view that eventually
this would
lead to a perfectly competitive market, allowing Bertrand competition
to exist
whereby the law of one price prevails. Such a market will
allow the study
of other phenomena without the assumptions relating to perfect
competition.
1.
Introduction
2.
Literature Review
3.
Methodology
Hypotheses Exlpained
Models used
4.
Results
5.
Conclusions
6.
Bibliograpghy
7.
Appendices
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