As one of the widely accepted revolutions globally, e-commerce is believed to have that potential that is desired to oversee a great transformation in the manner in which businesses are conducted and the entire structure in which the businesses are operating. With the global mass consumption of internet, e-commerce has consequently experienced a growth which is dynamic. More applications that are aimed at driving innovations in the various businesses have also been developed in the proceeds. This sudden rise in the number of user’s is attributed to the fact that the use of ecommerce has enabled the various players to remain at the competitive edge when we look at the market segmentation