Apple Inc. designs, manufactures, and markets; media devices, mobile communication devices, personal computers, software, accessories, services, networking solutions, and various other third-party content and applications. The company owns the famous iPhone, iPad, iOS, Mac, Apple TV, Apple Watch, Apple Music, iBook Store, TV App stores, and Mac App Store. The company operates its operations by geography. The legendary founder Steve Jobs is the founder of the company and is still considered responsible for the strategic vision as it has been following in these days as well. Includes: Balanced Scorecard, Porter’s Five Forces and PEST Analysis